Most people know Facebook as a social networking site. They have never known that Facebook is a place where you can advertise your business without having to incur the pay-per-click costs. The reason why not many people are informed about this important facility is that it is a bit hidden. If you would like people to visit your commercial page on Facebook, it is imperative that you set up business pages on Facebook. You should however remember that doing anything that is against the terms and conditions set up by Facebook are going to lead to your account being shut down. Though these pages mostly are tied up to your profile, doing proper marketing will help you reach a large audience and advertise your business without paying a single cent. Sometimes, it is recommended that you get a separate domain.

This article is going to take you through some of the steps you are supposed to follow when setting up business pages on Facebook.

The first step is to create the Facebook account itself. Remember that you have to open an account in your name and not the company name. You are then supposed to click the advertising section on the bottom of the page. Click 'pages' on the top of the page. This shows you what you can do on your pages. You are also able to see some of the sample screenshots. It is a kind of tutorial that shows how you are going to approach the matter of advertising. If you still have an existing account, this is where you are supposed to go and do your advertising.

It is imperative to designate the kind of business you are running. If it is a law firm, a communication firm, etc. This is because Facebook applies templates that are in tandem with the kind of company you are running. Ensure that the name of the page is your business name. You should fill your business information on your business page profile. Include things such as your business logo among other key details. You can also include a retinue of the events that your firm might be holding.

There is also a plus sign at the end of the page where you can add your photos, videos, as well as any other kind of notes that you would like to put on your business profile. There is no limit when it comes to what you put on your Facebook business page. You can add discussions, frequently asked questions, among any other information you would like to pass across to your audience.

Once you have clicked the plus sign, the drop-down box is going to show on the page. This gives you the room to add all the extra elements you want. From the elements given, you should click the one you want a follow the given elements in order to affect it. You have the freedom to tinker around with the page until you get the look that you desire most. When you want to delete whatever you have set, you only have to do two simple clicks.

To get more information for marketing on Facebook go to my website
Business on Facebook at http://facebook.makingmoneyfastfree.com/blog/ to learn how to apply the best strategies to attract new prospects

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By now, Social Networks are part of our daily routines like the cup of coffee in the morning. In the past, if you wanted to stay in touch with friends and family or wanted to track down old acquaintances, you had to grab the telephone handset or hire a private investigator - Thanks to Facebook, Google+, MySpace & Co. these days are definitely over!

But as with all social interactions there are behavioral codes: Who ignores them can ruin his image faster than a loose lipped politician.

It goes without saying that you have to refrain from using insults, racist remarks and random threats of violence. The Internet forgives and forgets nothing, that's a fact. This is why you should keep an eye on personal information and correct conduct. For many employers it became a routine part of their evaluation of future employees to check the social networks to make sure they got the right candidate.

See below some very important codes of conduct.

1. Use Your Real Name

At least in business networks such as Linkedin or Xing you should avoid using pseudonyms. I know that this probably causes an uproar with people who are really conscious about privacy concerns. But the use of nicknames such as "cuba_libre" or "bangkok_john376" is unprofessional in the professional world. Not to mention that it makes it harder if not impossible for potential employers or business partners to find you. There is also the big advantage that you think twice before posting something online when you use your actual name.

2. Keep Your Cool - Insults and Abusive Language are Taboo!

Did you have a bad day at work? Is your inflexible department chief going on your nerves or did you get criticized by your boss? Everyone is frustrated every now and then, that's normal! It's not normal though to blow one's steam off on social networks. Never forget that social networks are more or less public! You wouldn't be the first one who's lost his job because of rash comments on Facebook. Ensure that it doesn't get personal when you express your opinion. Especially when you come back from the pub on a Friday night and had a few after a hard week in the coalmine, better go straight to bed and don't log in to you preferred social platform.

3. Be Careful with Pics and Vids

If you use your Photoshop expertise to paste your bosses head on the body of a monkey, please don't post the resulting artwork online! It will be only funny until your boss gets tagged by a jealous co-worker. Also do not get too enthusiastic about video content - Not everybody can laugh about everything! On one side it's great to have pics of yourself posted on Facebook, Myspace & Co, but pay attention to what these pics project and who else is to be seen on them.

4. Release Information targeted

Use friends lists (on Facebook) or circles (Google+) to filter who sees what. There is also the possibility, if this is to complicated and time consuming, to create different profiles on the same platforms for private and official use.

5. Arrogance is out of Place on Social Networks

"Be humble" my parents and grandparents used to tell me; to be honest, they had a point there! But there are many users who think that this rule doesn't apply to the internet and its social networks, To continuously boast with your successes and (existing or imaginary) expertise is not well-received by most other users. If for example somebody posts a question in a forum, the "use the search feature"-answer or RTFM (use the search features) is not only rude but outright offensive. If the question was posted and answered before, guide the new user to the respective thread and do not offend him/her, OK?

6. Be careful with Online-Dating Sites

Online-Dating is either a great thing or a total disaster. Most of these sites are built similar to Facebook but the big difference is the profile pics. The picture on dating sites is in average 10-15 years old. If you follow this trend and also upload ancient photos because you looked more attractive 20 years ago, you might get more response but the actual date will be rather short.

In each case you have to be very careful with dating sites; do not give up too much information about yourself and realize that not everybody on these sites is looking for a life companion.

7. Always keep your Job in Mind

It's none of your bosses' business what videos, pics or comments you post online? WRONG! Let's say you have direct customer contact and the said client knows you by name... this and many other facts you should always keep in the back of your head because to a certain extent you always represent the organization you're working for.

The Bottom Line: Always keep your image in mind

You don't want to ruin your image or provide too much information to data collectors, do you? My advice: keep you digital footprint as small as possible. You don't have to be registered on EVERY single social network! Keep your personal data organized and don't divulge too much about you. Use your common sense and think about if you can still stand behind what you post today in 5 years from now. Always apply the golden rule: think first, type later! Because the internet forgets nothing...

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Facebook is availed by many firms in various ways to build their brand image, generate traffic to blogs and websites, receive comments on new goods, attract employees, manage online reputation and to intercept potential prospects. To benefit from Facebook in your business you must start by creating an account. From here, you should build a profile describing information about yourself. According to the Facebook policies, you can build one profile and it should be tied to the human name, like your original name and not in the business name. This social networking site contains a friend finder function which lets the users look for other individuals by school, organization or industry. To be found by others, you should list all of the schools you've studied at, employers and the company in the profile. The about me section, should hold information explaining your company, products and services you offer.

There is also an information box on the profile page where you should add links to the websites newsletter, address, blog and other business details such as your firms contact address, photo, logo etc. The profile page must be regarded as the branding page. Facebook was made according to the principle of connecting with friends. So you can send and get friend requests and after accepted, you can see your friend views and your friends can see your profile. You can also have the facility to see the friends list of every individual with whom you are linked. You can also develop your friend list through inviting all the customers, clients, business associates, co-workers, friends, school alumni, family and any people you consider will be interested in connecting with you. Every Facebook member contains a wall, in which friends can publish messages. In the business networking market, it is equivalent of inviting your friends on the phone.

You can also send a complement, product offerings, and comments on the new service or convey any networking opportunity or upcoming training to your company colleagues. On the top of the Facebook page you can see a status box. If you post a status update, your friends will be able to view your update on the home page. The business owners use Facebook to promote events, share tips, release information about new items, post blog updates, link to audio or video presentations, articles, websites and newsletters, and link to the affiliate programs. Online communities let you network virtually with prospective customers. You can join communities on Facebook which are associated to the business work.

There are many groups for every possible profession including coaches and teachers. You can join and study much more information from the professional in the field. You can also browse numerous communities by the area of interest, market, business and location. Networking works effectively if there is two way sharing.

Facebook also contains an online marketplace which lets you list products and services. It is the best method for you to obtain good exposure.

To get more information for marketing on Facebook go to my website Business on Facebook at http://facebook.makingmoneyfastfree.com/blog/ to learn how to apply the best strategies to attract new prospects

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Social Media nowadays is not just limited to connecting with friends or acquaintances, sharing pictures or life updates. It has become a platform for business marketing as well, both in the global as well as the local field.

Facebook, as we all know, is the king of social networks. It is a good place to reach out to clients and build your brand online. The said social network provides much different functionality in which SEO analyst; web developers and marketers can use to get their business noticed online.

In this article we will be focusing on how you can optimize your local business' online presence with the use of Facebook.

10 Tips To Optimize Your Local Business Using Facebook

• A Good Page Name -It is best to have the name of your business as your page name in Facebook. This will help maintain a consistent identity of your brand and search engines can associate your Facebook page with your business. If you have establishments located in different areas, you can create a page with your business name plus the location, such as: Joe's Diner - Los Angeles.

• Inject Keywords in About Section - There is no need to be an expert web developer in order to get this done. Writing something for the "About" page is quite manageable. Insert keywords, essential business details as well as local address and phone number in the information section of your Facebook page, as this can help in the optimization for search engines. However, always remember to not overstuff it with keywords and keep in mind the proper keyword density, as this will gain high ranking in SERPs.

• Customize Facebook URL - As soon as you get certain numbers of Likes in Facebook, you will be able to make a custom URL for your page. It is best to still use your keywords, company or business name to add into the URL - as this will help in sharing your social profile easily and put a signal to search engines to associate the page with your product brand and services.

• Become a Fan - Use your local business page to become a fan of related local pages in Facebook, however, keep away from competitors. Liking a related local business page will enable you to interact and post comments on their updates, which gives you more exposure to the target audience.

• Target Locations with Status Updates - This is a good function to promote your brand products or services in a certain location. This will allow your status updates only to appear to people in specific locations. You can set this by clicking the dropdown arrow under your status box and change "Public" to Location/Language where you can specify a particular country, city or state.

• Offsite Page Links - Link to your Facebook page from your official blog or business website. This increases the value of your Facebook page in search engines and connects your brand with its social network outlets in the web. You can also consider spending some time commenting or posting to blogs or forums including a link to your page to maximize the backlinks.

• Content With Snippets - Turn your Facebook page into a hub of information where people get relevant answers to their needs in relation to the products or services that your business offers. You can post snippets of articles or lines with keywords from your official local business website then the link towards the page. This will serve as another inbound link strategy that helps in increasing your online presence.

• Add Images - Since Facebook implemented its Timeline version, posted pictures are the first things to capture the attention of many. As such, businesses took this advantage to promote their brands and services. Hence, it is recommended to put a cover photo that depicts the story of your local brand and tells the customers what it is all about. You can also add some graphics and images into your status updates as this will result in more "Likes".

• Regular Content Update - Unique, relevant and interesting content has always been an important factor in SEO. It can add value to your Facebook page. A page update highlights fun and informative contents that drive likes to your page. You can also reward you page fans special discounts on your products or host contests in your local page. This will give followers the idea that you have an active page and increase the value of your SEO efforts.

• Facebook Ads - This is an affordable way in promoting your brand to your target customers in a specific country, city, state, region, and etc. Facebook gives you the capability of serving ads only in a targeted geographical area, you will also know how many people are likely to see your ads, use images, and show up in a user's Facebook News feeds once they click "Like".

These are just some of the countless tips out there for optimizing Facebook pages for your local business. And as with all global or local SEO strategies, never expect increase in conversion to happen immediately, as everything takes time to see the change in results.

However, giving constant reliable and quality content in your page is not rocket science; all you need to keep in mind is what your clients and future customers want and need from a local business, and make sure that you cater to them effectively.

Hi! I'm Jollie Garado and I'm interested in writing about technology and SEO - outsourcing, link building or outsource web development to improve your small business.

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My inspiration for that post origins in a recent Podcast of the SoLoMo Show, hosted by Cory O'Brien and Adam Helweh. In my opinion, by far the best Podcast for Social Media Marketing. It covers current developments around social, local and mobile marketing and gives excellent recommendations for hot online tools. It is a must for every online marketer, so check it out.

Adam and Cory were discussing the meaning of a Facebook Like based on a recent case, where a deputy got fired because he liked the Facebook page of the opposition. The whole conversation went in the direction whether or not Social Media should be considered free speech. I don't want to dive too deep in the topic but follow the thoughts. I asked myself which meaning a Facebook Like has for myself. Which emotions, feelings and expressions do I connect with a click on the famous button?

Facebook's statement about the Like Button

What is the Like feature?

"Like is a way to give positive feedback or to connect with things you care about on or off of Facebook. You can like content that your friends post to give them feedback or like a Page that you want to connect with on Facebook" What does it mean to "Like" something? "Clicking Like under something you or a friend posts on Facebook is an easy way to let someone know that you enjoy it, without leaving a comment."

What does it mean to Like a Page or content off of Facebook?

"When you click Like on a Facebook Page, in an advertisement, or on content, you are making a connection. A story about your like will appear on your Wall (timeline) and may also appear in your news feed. You may be displayed on the Page you connected to, in advertisements about that Page, or in social plugins next to the content you like... Facebook Pages you like may post updates to your news feed or send you messages. Your connection to the page may also be shared with apps on the Facebook Platform."

The official Facebook statement about their button is as rational as expected. The takeaway is that Liking something is a sort of positive feedback for things you care about. Clicking the Like Button shows that you enjoy a post without commenting it. Very important is the point that a Like appears not only on your own timeline and in the news feed but is also shared with third-party apps. A Like is not limited to your own Facebook community and can travel quite a long way. Therefore, you shouldn't underestimate the impact of a quick Like.

When do you click the Facebook Like Button?

There are different motives for clicking the small Button on a mouse or touchpad. Since the Facebook language changed form "Become a Fan" to "Like", it could simply mean that you want to follow a brand or a page to get the latest updates. Pages often give discounts or further insights after you liked their page. Maybe you are really a fan of the organization, maybe it's hip to follow them or the action is only based on give-aways by the page you like. Clicking the Like button for a brand is a form of self-expression or public endorsement - simply a matter of individual interpretation.

Away from pages, a Like may mean that you endorse a status, statement, image or comment. It does not necessarily mean that you actually like the posted content, but you agree with it. Basically, it is a quick and casual way to express approval and show your sympathy. For instance, liking a status "your friend went from being in a relationship into being a single" expresses probably your concern instead of liking the split up (at least in most cases).

A study from ExactTarget reveals interesting findings about the meaning of a Facebook Like to users. They conclude that a Like is ambiguous and can have subtle variations in meaning that are highly dependent on context and the individual user. The study states that a Like is light-hearted, casual and fun and no commitment to anything.

"I like it, but in a different Way"

I asked some of my friends what they think when clicking the Facebook Like button. I got different answers. Some act intuitive because they really like a page or a post, others want to show support for an action or share interests with their friends. My personal use of the button is rather limited. I follow some brands because I really appreciate what they are doing and I want to keep up with their latest news. I like images and posts of friends in my network to express that I enjoy the contributions. In my perception, Facebook is still a social network, which is meant to be entertaining and let us connect which each other. Meaning that I don't put too much weight in a Like and simply see it as a tool to share my interests with others.

When it comes to pages, brands or organizations, the perception of the Like Button changes. Everyone should be aware that a casual click has a future impact and doesn't stay inside Facebook. Still, brands shouldn't overstate Likes since it can have completely different motivations and doesn't necessarily mean people support the page or become brand advocates. There is definitely a demand for a legal framework when it comes to shares, likes and tweets in the future.

Interpreting a Like can probably end in a discussion that lasts for hours. Finally, it depends a lot on the content that was liked and the person, who liked it. I am very interested in your opinion. What do you express with a Facebook Like? How do you use the small button? I appreciate your comments and, of course, a Like for this Post...

I would like to invite everyone, who is passionate about Social Media Marketing, SEO and Online Analytics, to visit my Blog. It will be regularly updated with new articles about the latest online developments, do-it-yourself guides and helpful tips. SebKuehn - Social Media Blog

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Everybody is enjoying the Facebook craze and we have all figured out that it is here to stay. So what are you doing to make your presence on Facebook more known? After all anybody can set up a basic page and even post their day to day. But do you really know how to use Facebook to get the most response to your page?

Are you looking to spruce up your basic page that you share with friends and family or are you looking to create a page or maybe even a Fan Page or Facebook Group and you want as many people involved as possible. Do you even know the similarities and differences between Facebook Fan Pages and Facebook Groups? Did you know that you can use these to share ideas as well as products, opinions, and an unlimited list of other options on Facebook?

Most of us think we have a pretty good idea of what we can do with Facebook but the fact is there are no limits to what you can learn to do with your personal or business Facebook account. You only need access to the right information and later on we will get to some free video training that you will want to check out.

Do you know the differences between Fan Pages and Facebook Groups for example? Let's talk about a couple of the bigger ones here. With a Fan Page you want to understand that it will be visible to everyone on the internet unlike your Facebook Profile. However a Fan Page can only be created by an official representative of the organization or entity represented by the Fan Page. This is where a Facebook Group might be better for you.

The Facebook Group is also visible by everyone on Facebook but it can be created by anyone interested in the topic since it operates more like a forum. If however your topic is one that you are able to create a Fan Page with you will be happy to know that with your Fan Page everything you post will be mass distributed to everyone who has liked your page. This is not the case with a Facebook Group as your posts are not automatically updated to a News feed.

Another advantage of a Facebook Group is that you can mass mail up to 5000 people at one time in a Group and you do not have this ability with a Facebook Fan Page. But here is yet another difference. Facebook Fan Pages are indexed by Google buy Facebook Groups are not. So if you are looking to get your page and topic indexed that could be an important fact to consider.

So as you can see it is important to get a better understanding of both these parts of Facebook as well as topics like getting the most from Facebook Ads in order for you to get the most from your Facebook experience. As Facebook continues to evolve we all have to do our best to keep up with this cutting edge technology.

You are invited to learn more about Facebook with our Free Video Training on every aspect of Facebook. James D Patrick is the creator of numerous web sites including his Home Building Questions web site where he is an expert in the home construction industry.

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In today's market, there are many marketing strategies employed by business owners to help get the competitive edge. One such marketing strategy is the use of a Facebook Fan Page. Creating one of these allows business owners to connect with both existing and potential clients in a way which many people are familiar and comfortable.

There are many internet marketing service providers that specialize in creating them for their customers. If you are short on time, or perhaps aren't especially technologically inclined, you can hire someone to create a professional-looking fan page that can act as a landing page for your presence in social media, or as a media-incorporated destination for your Facebook fans.

Benefits of Having a Facebook Fan Page

Having one of these pages for your business gives you the opportunity to greatly increase your visibility in the market. It differs from a personal page in that it is a public profile. This means that Facebook users are not required to login or be on your friend list to view your fan page. When you consider the fact that about 96% of American adults use Facebook, you can see that having a fan page for your business opens up virtually unlimited customer potential. Furthermore, Facebook is currently one of the most commonly used platforms for business marketing. When existing and potential customers see a business with a fan page, they view the business as being very current and up to date.

In addition to increasing visibility, having a fan page also allows businesses to increase communication with their customer base. It provides the opportunity for business owners to engage in informal communication with their customers in an environment in which their customers are comfortable. Business owners can spotlight new products and services, and encourage their fans to interact by responding to polls and statuses. Receiving instant feedback from customers is very valuable to business owners as they continue to grow their businesses, regardless of their industry. It also gives business owners the opportunity to post photos and videos of things that are going on within the business. Putting real human faces in front of customers as opposed to just company logos and names gives personality to a business. As the amount of interaction between business owners and customers increases, a sense of community is formed. The individual connection that is felt by customers eventually leads to customer loyalty.

Having one of these pages also allows you to get your customers involved in and excited about your business by allowing you to create and run polls of your business and products. The instant feedback you are able to receive from your customers is an invaluable tool to have to make sure future success for your business, no matter what industry you are in.

Hiring a Professional to Design a Custom Facebook Fan Page for your Business

When you choose to have a professional develop a custom fan page for your business, you have the ability to choose from a range of packages to fit your individual needs. Many internet marketing services even offer packages come with Facebook fans!

If you are serious about marketing your business in the most cutting-edge fashion today, start a Facebook Fan Page for your business as soon as possible.

Many businesses today are building pages to connect with their customers. Learn about the benefits of having a Facebook Fan Page, for your business.

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Log in to your Facebook account and take a long hard look at your timeline. How much detail is there? Is there enough? Is it successful in telling your life story? What about how it connects with your friends or others?

If you consider your timeline needs a revamp then take more than a peek at the Apps Center - it may just do the trick. Facebook has already launched more than 60 apps for timeline. By adding different applications into your timeline will gradually increase your audience and friend list. It will also explain your personality to the outer world and will open new doors for your success by meeting new people and expert in the same field of your interest.

Here you have a great selection of apps and Facebook has announced that those such as Trip Advisor and Kobo are well and truly a part of the App Center. Also more will be on the way as other companies join the queue. These apps are easy to manage and quick to setup.

Here are some apps available:

Words with Friends: Are you a word whiz or wordsmith? Then Zynga.com brings you the Scrabble experience online. This is hours of fun as your friends can make up new words or add to existing ones. As this is a game app, you need to select your challenger once you press "Start a game". By scrolling to the bottom of the page you move letters to the boxes to make a word. Then allow your challenger to make the next move.

Fandango: Now lovers of movies, Fandango is the ultimate. You share your movie reviews with friends, movie trailers, celebrity interviews, articles and you can make plans to see movies.

Spotify: Like Fandango, Spotify is the ultimate app for music. Once you add your app, you download it to your PC, Mac, or mobile and then you can share automatically on your timeline what music you have listened to.

Its just the small list and growing rapidly as new apps are appearing everyday in the Facebook and other social networking communities.

In general to add an app you should login to Facebook and then go to the App Center - http://www.facebook.com/appcenter - where there are suggested and friends' apps. Select an app of your choice or it would be great to choose one your friends have as you can see updates of similar interests and in turn learn more about each other.

To read more similar articles related to social networking, please visit http://www.siya.se/

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You've created your Facebook business page and now you are wondering how you can use it to increase your sales. The most important thing you need to do is take consistent action to increase the number of fans you have. Your goal is to get people interested in you, talk about you, and click that LIKE button on your page.

Here are a few tips on how to increase the number of fans you have on your Facebook business page:

1. Go to your page and click Build Audience at the top. There are different options there for letting people know about your fan page: invite e-mail contacts, invite friends, share page, or create an ad. Word of warning: Creating an ad costs money and is not recommended without preliminary training.

2. Create a business newsfeed. To do this, change into your business persona by clicking the down arrow at the far upper right-hand corner of your personal Facebook page. Click on your business page listed under the heading "Use Facebook as."

Now go to the search box and type in a search term for your business niche. Look at the listings that appear under the Pages category. Click on those fan pages where you believe your ideal prospect hangs out. Click LIKE on those pages.

Now when you click Home and view your newsfeed while in your business persona, you will see status updates from these pages. When you find an update that interests you and that others are commenting on, join in and make your own comment. Make sure your comments are seen as helpful, funny or supportive. People will see you posting as your business page name and may decide to check you out.

Tip: Please note that in order to post comments in Groups, you have to be in your personal Facebook persona. I hope Facebook changes this in the future so you can choose to interact in groups as your business persona.

3. Make sure you are posting on your fan page 1 to 3 times a day. If you post less frequently than that, the Facebook algorithms won't show your post in the newsfeed. Your Reach and Edgerank will be low. Hint: posts with visual elements such as video or photos are more likely to go viral. Remember that people on Facebook want to be entertained.

Content Tips

To attract people to you on Facebook, you must engage them. Offer valuable free information they can use. Ask your fans questions they feel compelled to answer. People have a short attention span so make it brief.

And don't forget that entertainment is key for social media. For example, I started the Monday morning laugh where I post real police reports from a small town in Montana. Present yourself as a real person who can help others and people will respond to you.

After a frustrating 10 years of trying to build her network marketing business the friends and family way, Jeannie discovered the power of the internet. She now has 473 customers.

She loves to help others in the network marketing industry learn how to market online.

Check her out at http://www.facebook.com/jeannielongmlmmarketing

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New changes and features on everyone's Facebook page around the world may have brought some initial shock and confusion among Facebook users, but the timeline also brings new and exciting opportunities to explore. Your business would probably benefit best from the Facebook milestones and photo cover features. Ride with the waves, don't fight them, and you'll be alright.

Follow the Wave

Certainly, major brand names have jumped successfully into the new Facebook Timeline bandwagon, and looking back, they can only be proud of themselves continuing through transition and coming out a winner. This innovative format change is also good news for smaller brands and small to midsize companies in several ways.

These clever ways and techniques discussed in this article regarding milestones and the cover photo will help your brand or business survive the Facebook game altogether. Many big companies are growing their brand names already, making whale waves on Facebook. The results depend on your enthusiasm to compete and stand out above the competition. A great vision for unique milestones and a creative cover photo that needs to engage both visitors and prospects alike, will certify your brand recognition.

Considering that the visual layout is a priority for the new Facebook Timeline features, let's explore creative opportunities your business can take advantage of through Facebook with milestones and the photo cover design feature. Since the changes in this world bring new beginnings, now would be the best time to try something entirely new for your business, and Facebook offers just that.

Share Life Events and Highlights of Your Brand or Company

Think through adding interesting milestones for your business. In any case, this will bring your business much closer to your visitors and prospects since they will have a good idea of how life events and highlights transpired. Such milestones would be much better if say, your business has a good history to share. A good example of a company that uses milestones effectively is Skittles and its founding story. The company takes pride in their remarkable and interesting history.

They reveal it all, including how everything evolved from beginning to present time in a well-organized manner through this new, particular feature. Using milestones helps users and fans alike understand the highlights of your brand or business. Milestones work exactly like life events on profile pages. Simply, click the milestone button on your timeline to add one, starting with the date you or your company was born. You have the ability to customize the milestone with specific type, a description, and exclusive image.

Important Milestone Components and Creative Human Connection

For best results, apply quality images with high-resolution, sharp focus, and good lighting. The milestone display size is 843 pixels wide by 403 pixels long. Harness the real magic behind the milestone feature. Incorporate more than just events, like grand openings or new product launches; add exciting photos displaying company parties, guest or public appearances or VIP's like your kids, mentors, and experts.

Freshly written unique content combining infotainment, are important components of the marketing effect to gain more eyeballs for when you post milestones. These varieties of visual stories are an essential human element to your Fan page that your watchers are able to appreciate and engage.

In your case, you can be creative through your businesses' product releases and everything accomplished so far. Since the Facebook Timeline feature is all about the impacts of visual content presentation, you can achieve best results if you can tell an engaging story to follow your featured photos. Whenever you add new photos, you automatically have a slot for posting. Users love seeing photos with a good story attached.

Cover Photo Terms and Creative Design Ideas

Even though the Facebook Pages terms and conditions address that no one can have contact information, calls to action, promotions, or pricing information, Facebook made it easy for companies to embrace other eye-catching copy and creative design, such as:

Professional tagline or motto that describes what your business is aboutAn influential word that symbolizes your brandThought-provoking quoteNames of individuals in your photo coverProfessional photographer tributesExclusive rights to image

Pictures are a compelling technique to build emotions, so paint a picture for users to remember. A Fan page's cover photo ought to express the spirit of the brand. Use superior pictures, designs, and photographs that are crystal-clear, contain composed color and correct lighting, or utilize image-editing software (like Photoshop) to enhance your pictures. You can plan anything you want, for instance a life size collage or apply a unique giant, attractive snapshot. Be sure to take into consideration the cover photo shape when developing your masterpiece.

Use the profile icon for your company logo, or make it noticeable somewhere. There is no need for extra graphics in your profile icon. If text usage is the plan, ponder its position when choosing images.

Here are a small number of image content ideas proper for cover photo brands:

Happy customers that regularly use your products or services (get permission)Popular productsAwards wonPersonnel workingBusiness ownersRecognizable vector graphic

Conclusion

Let's review, Facebook features enable companies and brands to take control of their milestones and unique photo cover design. Companies all over the world are taking advantage of the opportunities. Delivering the best quality work is worth the time and money considering both of these features represents your brand.

A recap, by incorporating more than just events with your milestones and providing creative design elements correctly, a company can establish themselves as a unique brand with fans and users alike. Take time to map a plan that integrates both your milestones and photo cover in a delicate fashion.

I hope these tips help you gain more engagement and more fans. Think about how you want to represent your brand.

Brandon Espinoza is a passionate social media expert who loves to share his Internet marketing knowledge with others. For more information and education about Facebook for Business or Facebook for marketing tips that produce non stop traffic, see more at this Facebook Book site.

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