Social Network Advertising Tips: Jazz Up Your Facebook Timeline With Apps

Jazz Up Your Facebook Timeline With Apps

Log in to your Facebook account and take a long hard look at your timeline. How much detail is there? Is there enough? Is it successful in telling your life story? What about how it connects with your friends or others?

If you consider your timeline needs a revamp then take more than a peek at the Apps Center - it may just do the trick. Facebook has already launched more than 60 apps for timeline. By adding different applications into your timeline will gradually increase your audience and friend list. It will also explain your personality to the outer world and will open new doors for your success by meeting new people and expert in the same field of your interest.

Here you have a great selection of apps and Facebook has announced that those such as Trip Advisor and Kobo are well and truly a part of the App Center. Also more will be on the way as other companies join the queue. These apps are easy to manage and quick to setup.

Here are some apps available:

Words with Friends: Are you a word whiz or wordsmith? Then Zynga.com brings you the Scrabble experience online. This is hours of fun as your friends can make up new words or add to existing ones. As this is a game app, you need to select your challenger once you press "Start a game". By scrolling to the bottom of the page you move letters to the boxes to make a word. Then allow your challenger to make the next move.

Fandango: Now lovers of movies, Fandango is the ultimate. You share your movie reviews with friends, movie trailers, celebrity interviews, articles and you can make plans to see movies.

Spotify: Like Fandango, Spotify is the ultimate app for music. Once you add your app, you download it to your PC, Mac, or mobile and then you can share automatically on your timeline what music you have listened to.

Its just the small list and growing rapidly as new apps are appearing everyday in the Facebook and other social networking communities.

In general to add an app you should login to Facebook and then go to the App Center - http://www.facebook.com/appcenter - where there are suggested and friends' apps. Select an app of your choice or it would be great to choose one your friends have as you can see updates of similar interests and in turn learn more about each other.

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What Is Social Networking?

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Social networking is the grouping of individuals into specific groups, like small rural communities or a neighborhood subdivision, if you will. Although social networking is possible in person, especially in the workplace, universities, and high schools, it is most popular online.

This is because unlike most high schools, colleges, or workplaces, the internet is filled with millions of individuals who are looking to meet other people, to gather and share first-hand information and experiences about cooking, golfing, gardening, developing friendships professional alliances, finding employment, business-to-business marketing and even groups sharing information about baking cookies to the Thrive Movement. The topics and interests are as varied and rich as the story of our universe.

As I'm sure you're aware, there are dangers associated with social networking including data theft and viruses, which are on the rise. The most prevalent danger though often involves online predators or individuals who claim to be someone that they are not. Although danger does exist with networking online, it also exists in the real world, too. Just like you're advised when meeting strangers at clubs and bars, school, or work -- you are also advised to proceed with caution online.

Once you are well informed and comfortable with your findings, you can begin your search from hundreds of networking communities to join. This can easily be done by performing a standard internet search. Your search will likely return a number of results, including MySpace, FriendWise, FriendFinder, Yahoo! 360, Facebook, Orkut, and Classmates.

Social network advertising is a term that is used to describe a form of Online advertising that focuses on social networking sites. One of the major benefits of advertising on a social networking site (facebook, myspace, friendster, bebo, orkut...and many others) is that advertisers can take advantage of the users demographic information and target their ads appropriately.

There are three major classifications of Social Network Advertising:

Direct Advertising that is based on your network of friends - This can be the most effective format but also causes the most controversy. An example is the Facebook beacon project.[5] Based on an action your friend has taken, you might see a message in your news feed saying 'Bob has just bought a 'RadioHead CD from MusicWorld'. This can be an extremely effective mode as often people make decisions to purchase something or do something based on their close group of friends. However, there is also a lot of controversy surrounding this as it can be considered exploiting the personal relationships you have with your friends and also raises privacy concerns.

Direct Advertising placed on your social networking site - This is a more traditional form of web advertising that is minimally effective. Just like you see banner ads on many other sites, this is a similar concept, except on a social networking site. You can see these - for example - as a brick in the top right of MySpace pages, or as a banner on the right of Facebook profiles and so on. There are two differences however - One is that these social networks can take advantage of demographic data on your profile and hence target the ad directly to you. Secondly, these types of ads can also be placed by individual developers on their application pages through ad networks. They have access to the same data and can generate income for application developers giving them further motivation to create apps and giving advertisers a more engaging way to reach out to these social networking users.

Indirect Advertising by creating 'groups' or 'pages' - This is an innovative marketing technique in which a company will create a 'page' or 'group' that users can choose to join. They will use this to build up 'subscribers' or 'fans' and use this to market a contest, a new product, or simply just to increase brand awareness. These groups can quickly grow in numbers of subscribers which can become a very effective marketing tool.

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